This project required me to design with mobile touch interaction in mind, creating a web-based mobile app that affords usability and enjoyment for users and makes the most of the capabilities of mobile devices used in different locations. Melbourne’s amazing sporting precinct is what inspired my sports-related theme.

I began the process with generating a mind map of what I thought Melbourne’s built a reputation for (sports, entertainment and food). I brainstormed the physical characteristics of my target user's and what their personality traits/interests and  preferences would be which was young male/female adults that are visiting Melbourne for the first time.

Melbourne has multiple famous sporting facilities recognised globally and I thought it was the perfect opportunity to design a walking tour based around this fact. Being a major sports enthusiast myself, this is the sort of thing I wouldn’t mind doing in my own time as well.

I then began to ideate my product roadmap and identify key tasks users would be trying to complete based on the users goals. I had a clear idea of the architecture of the app and how users would be interacting with the key features of the app.

This project deepened my understanding of the critical role user research plays in the design process. While I was aware of its importance, I hadn't fully grasped how essential it is for informed decision-making. In addition to user research, I gained valuable experience applying design in real-world contexts, exploring cultural nuances, and managing projects effectively.

Spanning an entire semester (6 months), the project tested my time management and commitment, ultimately preparing me for my first full-time UX design role, which I began shortly thereafter.